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September 11, 2009



Funny that we should all be advising our competitors out here, but that's the new way of working. Any agency that doesn't embrace crowdsourcing in one way or another will be gone in a few years. This is not about competition for logos: this is about the single biggest trend in marketing ever. The consumer's desire to participate. Tap into it for God's sake and stop the whining.



I couldn't agree more. It's time to wax up the surfboard and get ready for one hell of a ride.

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, Brad. The quality of the bug reropts (and their ability to be reproduced) is one major difference between users and testers. And thanks for the kind words re: crowdsourcing. We're certainly trying and we're getting better at it every day.-Matt


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That made me think, "Cool, they support Vista" as well as,
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