iPhone as a Third Space

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March 11, 2008

iPhone as a Third Space

I think I'm loosing my mind. I swear I read recently that someone was calling the iPhone the 3rd computing space, after work and home. Maybe I confused the news with articles about the Apple allowing 3rd party software for the iPhone. It guess it doesn't really matter.

I've always liked Starbucks concept of their coffee houses as a third space after home and work. And, compared to other cell phones my iPhone has become my 3rd space. I can hardly wait for the enterprise upgrade in June.

Posted at 10:46 PM | Permalink

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John Winsor

Views from the CEO of Victors & Spoils and the author of Baked In, Spark and Beyond the Brand about the future of marketing and product design.

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March 11, 2008

iPhone as a Third Space

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