Tools for Being More Innovative By Having More Fun # 2

Here is the second part from a list of tools I included in SPARK:

Live Your Products – Don’t know your products only from the P&L statement or market research data. Go live your products. If you’re in the restaurant business, eat all of the meals available on the menu. Then, eat your competitors’ selections. Know firsthand how your product does – or doesn’t – work.

Spend Time with Teammates – Get to know the people you work with, as people. You are on the same team, with the goal of innovation, so knowing your teammates more intimately has a real upside. Spend time with them outside of work. Catch dinner; meet their families. But most of all, share experiences that can bring you closer together as a team.

Co-create with Your Competitors – Innovative companies with a broad vision tend to want to change and influence not only their customers but also the market and industries in which they work. Think about how you could work with competitors and suppliers, creating an environment where a rising tide will increase everyone’s fortunes.

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