StoryCorps is Not Flattered

I’ve been getting a lot of traffic from StoryCorps on my post about JetBlue. The Founder and Executive Director of the program, Dave Isay, is “Not Flattered” by JetBlue’s Story Booth. Here’s what Dave has to say:

We've been hearing from a number of you about the JetBlue "Story Booth" that launched a week ago from New York, traveling the country to collect stories about the airline for use in advertisements. We are aware that many of you who have participated in StoryCorps or have heard our weekly segments on public radio may be confused. Don't be. We are not affiliated with this undertaking in any way, shape, or form. We view it as a blatant rip-off of StoryCorps.

While I respect Dave’s point of view I was little surprised by his strong reaction. I felt more confused when I found this on the StoryCorps web site:

We've modeled StoryCorps—in spirit and in scope—after the Works Progress Administration (WPA) of the 1930s, through which oral-history interviews with everyday Americans across the country were recorded.

As an outsider, it looks as if JetBlue modeled their program after StoryCorps. I can understand Dave’s surprise and disappointment. Maybe they should have given StoryCorps more credit. However, it does seem that the JetBlue Story Booth presented Dave with an interesting opportunity, as well. Since StoryCorps is a non-profit with, I’m sure, a lot of travel expenses, wouldn’t JetBlue be a great sponsor? Dave, instead of getting mad, why not get funded?

Comments

[Jay]

What is confusing about the inspiration provided by the WPA?

The usage of "more credit" does not appear to be appropriate here, as it implies that some credit was given.

And call me crazy, but if I observe someone employing tactics that are not just of questionable ethics in general, but blatantly exploitative of my own project in particular, I may not see them as an attractive partner for said project!

[jimmy]

Here's another contrast between what StoryCorps is doing in modelling their project after the WPA and what JetBlue is doing. StoryCorps is funded by the likes of the Corporation for Public Broadcasting and the Library of Congress to create a public work, an archive of oral history. They've put a lot of money and resources into developing the project into a rich resource for generations to come, and the visual identity of the project is an important part of that.

JetBlue, by comparision, is ripping off the work of a small non-profit for their own gain.

I see a big difference.

[Asaf Naymark]

Not only that, but suggesting that StoryCorps make an offer for JetBlue to be a sponsor goes right in the face of your quote of Nietzsche that there are no facts, only interpretation. Who wants a corporation with the narrow interest of catering to its shareholders to be the supporter of such a collection of stories? Surely there is an ethical dilemma here without looking too far.

[Bryan Chiao]

check out today's wall st. journal! an article about jetblue vs storycorps.

[john winsor]

Thanks, Bryan!

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